Explore the world of NFTs (Non-Fungible Tokens) and their role in today’s digital landscape. This discussion will start with a straightforward introduction to what NFTs are and why they have gained attention, providing clarity for those new to the concept as well as those familiar with it.
From there, we’ll examine how NFTs are impacting creators by offering new ways to assert ownership and control over their work. We’ll look at examples across various industries, including music, fashion, gaming, and art, to understand how this technology is influencing creative practices. Additionally, we’ll discuss how NFTs are being used by brands and companies to innovate their marketing strategies and engage with audiences in different ways.
This session aims to provide a balanced perspective on NFTs, exploring both their potential benefits and the broader implications they have on creativity, ownership, and the evolving digital economy.